Jbar Cosmetics | e-commerce
Jbar Cosmetics IE Ltd — a modern Irish cosmetics and self-care brand committed to quality and sustainability, offering a curated selection of beauty products across Ireland and Europe.
The challenge:
- A complete branding package — including logo design, brand colours, and typography.
- Development of printed materials such as roll-up
- A complete branding package — logo design, brand colours, and typography.
- Development of printed materials such as roll-up banners, flyers, and business cards.
- Creation and optimisation of social media presence to build brand awareness.
- A competitor and market analysis to define positioning in the Irish beauty market.
- Strategic support to prepare for the launch of a future e-commerce website.
Our solution:
- Performed a detailed competitor and market analysis focused on the Irish beauty industry.
- Designed a clean, elegant logo and developed a consistent visual identity with colour palette and typography.
- Produced branded print materials — roll-up banners and flyers — for marketing events and in-store use.
- Created and optimised social media profiles to increase brand visibility and audience engagement.
- Integrated Google Analytics for performance tracking and data-driven insights.
- Developed and presented a comprehensive e-commerce strategy, including store architecture, UX/UI concept, product catalogue planning, and digital marketing roadmap.
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